Liberty Global

Description

The new Liberty Global vibrant brand connects with the colorful, entertaining, consumer-facing brands that already carry a bloom like UPC Broadband and Horizon TV. No longer a corporate umbrella brand, but a global media pioneer, the Liberty Global 3D bloom says it belongs in the digital world.

The bloom is pure and white, representing confidence, sophistication and intelligence. To demonstrate the brand dynamism, it zooms into the bloom to show scale and stature.